Media

Articles, Press, Podcasts, and Blogs

LATINXS, TECHNOLOGY AND THE FUTURE OF WORK – Live virtual panel discussion with America On Tech – (10/2021)
America On Tech Announces Regional Advisory Boards in New York City and Los Angeles (08/2021)
Zero-Party Data: What It Is, How It Can Benefit Your Business, and How It’s Different From Other Data Types (7/2021)
Picture of Theresa, Rene and Ray Estevez The 2021 True Influence Summer Summit – Collecting, Managing, Protecting, and Optimizing Data (7/2021)
LIVE with T.I. – Data Deep Dive, with Brian Giese & Ray Estevez – (7/2021)
Ray-Estevez-on-The-Corporate-Data-Show Having A Identity Graph Crisis – The Corporate Data Show Podcast Episode 36 with Ray Estevez (5/2021)

The Trade Desk is contributing UID 2.0 for open-source development (5/2021)
Thoughts on the recent demise of privacy shield (7/2020)
Things To Do While Stuck At Home (2019)
The Open Source Revolution (2015)

Marketing Stir Podcast The Marketing Stir Podcast – The Wild West of Data (3/2021)
INNOVATING THROUGH MARKETING AUTOMATION SOFTWARE (3/2021)

Open Source Software to Address Immediate Need (2016)

The Open Source Revolution (2015)

Data Fluency Part 1: Skills B2B Sales and Marketing Teams Need
  Data Fluency Part 2: How to Set Up Centers of Data Excellence
  Snowflake Data Marketplace Partnership Proves Value of Intent Data to B2B Marketers
  Understanding intent in the era of work-at-home B2B purchase research
  Data Quality Is King in Intent Monitoring, but Analysis Is the Difference Maker
  Finding Meaningful Patterns in Intent Data Requires Advanced Analytics
  Part 1: CCPA Compliance and B2B Marketing Privacy Strategy
  Part 2: What Demand Generation Experts Are Doing for CCPA Compliance
The Role of Data in Digital Age of Marketing and Sales (2019)

True Influence® Successfully Completes SOC 2 Type 2 Customer Data Security Certification – (7/2021)

DataMentors Acquires V12 Group to Form Omnichannel Data Powerhouse V12 Data (2016)

True Influence Hires Data Strategist and Marketing Technology Visionary Ray Estevez (2019)
V12 Group is born from the merger of Datagence, Media Solution Services, and Spectra Products (2006)
24/7 Media Inc. History – Acquires E-mail Marketing Firm ConsumerNet (1999)