Facebook’s Controversial Free-App Plan Gets Competition

As Facebook offers free data on mobile phones in India, a competing plan makes the same technology available to any Android app in 15 countries.

Facebook is confronting controversy in India over its Internet.org app, which would use a concept called “zero rating” to give people free access to Facebook and selected other websites, such as Wikipedia, through one carrier (see “Indian Companies Turn Against Facebook’s Scheme for Broader Internet Access”). Now a startup says it has a way to significantly expand—and democratize—this idea of free Internet usage.


Facebook’s Controversial Free-App Plan Gets Competition